Tried to search for it, but having trouble finding it, but it was one of those rambling messages from the developers talking about their plans for FoE going forward. Specifically, they said they intend to do more to make guilds the central focus of game play (essentially excluding solo players and any significant individual advancement outside of guild activities) and effectively limit the ability to obtain premium rewards to those very few "elite" guilds who can, for example, win 5 out 6 seasons in the GBG championships at the 1000 League Point level or finish in the top 3 in QI. If I recall, there was actually a statement that they intend for the ability to be competitive in the Diamond league to be limited to only the very top guilds. This effectively limits significant achievement to only those guilds and pretty much tells everyone else to go pound sand. I guess they have done the research and found that the top 2-3 guilds on each world are the ones bringing new players to the game and solidifying the player base. Seems unlikely to me, but they're the experts.